Responsibilities:
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You will own and execute on the local marketing strategy - including owned events, expos, webinars, digital advertising, third party partners, and organic growth.
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You enjoy solving problems - and thrive when you see your work driving results and you love using your creative mind to try new and alternative ways to reach your target audience and hit your goals.
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You will be required to measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
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Identify trends and insights, and optimize spend and performance based on the insights.
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Develop and maintain campaign reporting and lead funnel reporting that will be necessary to monitor and improve our conversion rates and ROI What You'll Need.
Qualifications:
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At least 10 years of post-university work experience and a BA/BS in marketing
